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Tata AIA Life Insurance Unveils ‘Shubh Shakti’ – A Women-Centric Term Insurance Plan.

Banking & Finance | Dated: 07 Aug 2025

Tata AIA Life Insurance Company Limited, a joint venture (JV) between Tata Sons Private Limited and AIA Group Ltd. (AIA), has launched ‘Shubh Shakti’, a dedicated term insurance plan designed exclusively for women. This initiative aims to boost women’s participation in the insurance sector by offering financial security, health benefits, and education support tailored to their needs.

🎯 Key Highlights:

  • - The plan offers women approximately 15% lower premiums compared to men, applicable every year throughout the premium payment tenure, making it a cost-effective choice for long-term coverage.
  • - Single mothers are entitled to an additional lifetime discount of 1% over and above the discounted premium for women, providing extra financial relief for single-parent households.
  • - Policyholders are eligible for two premium holidays of up to 12 months each during pregnancy and post-childbirth, enabling them to prioritise health and childcare without the stress of premium payments.The plan includes comprehensive health support benefits such as coverage for Polycystic Ovarian Disease (PCOD), In Vitro Fertilization (IVF) counselling, weight-management programs, vaccinations for Human Papillomavirus (HPV), flu, and cervical cancer, along with annual health checkups.

💡 Other Important Facts:

  • (i) An optional add-on feature offers a monthly income benefit for up to three children until the age of 25, ensuring uninterrupted financial support for their education.
  • (ii) In the event of the husband’s death or the policyholder’s accidental death, the plan waives all future premium payments, ensuring continued protection without additional financial burden.

📚 Test Your Knowledge:

Tata AIA Life Insurance has recently launched which women-centric term insurance plan?

Correct Answer: Shubh Shakti

🚀 Quick Recap: