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BoM and SBI Card Launch ‘Bank of Maharashtra SBI Card’ on RuPay and Visa.

Banking & Finance | Dated: 21 Aug 2025

In August 2025, the Bank of Maharashtra (BoM) in collaboration with SBI Cards & Payment Services Limited (SBICPSL), a subsidiary of the State Bank of India (SBI), launched a co-branded credit card named ‘Bank of Maharashtra SBI Card’. The initiative aims to provide customers across India with enhanced value, convenience, and a rewarding shopping experience.

🎯 Key Highlights:

  • - The newly launched credit card is introduced as part of a strategic partnership between BoM and SBICPSL to cater to diverse financial and lifestyle needs. The card will enable both domestic and international acceptance through RuPay and Visa networks.
  • - The Bank of Maharashtra SBI Card will be available in three variants – ELITE, PRIME, and SimplySAVE – to serve customers from different income and lifestyle segments. Each variant comes with tailored features, reward programs, and spending benefits.
  • - The partnership emphasizes providing cardholders with multiple benefits such as accelerated reward points, surcharge waivers, discounts on travel and dining, utility bill payment facilities, and enhanced shopping offers. This ensures value addition to daily as well as premium spending categories.

💡 Other Important Facts:

  • (i) By launching this co-branded card, both institutions are leveraging their financial expertise and wide customer base to expand the adoption of digital payments in India.
  • (ii) It also aligns with the government’s broader goal of promoting cashless transactions and increasing the use of indigenous payment platforms like RuPay.
  • (iii) The initiative reflects BoM’s commitment to strengthening customer engagement through innovative banking products, while SBICPSL continues to strengthen its position as a leading credit card issuer in India with strategic banking tie-ups.

📚 Test Your Knowledge:

Which bank has recently partnered with SBI Cards & Payment Services Ltd to launch a co-branded credit card on RuPay and Visa platforms?

Correct Answer: Bank of Maharashtra

🚀 Quick Recap: